Content Creator & Storyteller
Philadelphia, PA || July 2019 – Present
Curate original content, including digital media and independent writing pieces for personal website and freelance assignments.
Strategize identity of brands and influence on publics.
Study and gather relevant data for client campaigns and independent projects.
Produce online marketing based on niche audience of client, including desired SEO keywords and phrases.
The Postcard Agency, Remote Intern
San Antonio, TX || January 2021 – June 2021
Increased site traffic by 28 percent month-over-month through innovative, unique copy for Luminii Live Light blog.
Conceptualized, pitched, and executed Instagram campaigns to broaden audience reach and increase engagement.
Established rapport with clients and social media audiences.
Aversa PR & Events, Public Relations Assistant
Philadelphia, PA || September 2018 – May 2019
Wrote, edited and proofread press releases, media alerts, media coverage reports, and digital copy.
Organized clients and media outlets (FOX, CBS, NBC, PHL, ABC) for television segments, radio interviews (KYW, WOGL) and other related events.
Organized and managed client events.
Aided in establishing and maintaining public perception of clients.
AP Brand Group, Communications Associate
Philadelphia, PA || September 2018 – March 2019
Researched, created, and pitched news stories to media outlets and bloggers.
Assisted in identifying, developing and executing marketing and social media strategies for clients.
Introduced creative and new ideas for client events, social media, and marketing campaigns.
Maintained strong social media and client’s brand presence on Facebook and Instagram platforms.
Liberty Event Rentals, Social Media Manager
Philadelphia, PA || August 2017 – March 2018
Administered the creation of a regular social media publishing schedule for relevant and original content.
Conceptualized several social media marketing campaigns in order to gain brand awareness.
Monitored online presence of company’s brand and engaged with users through social media, strengthening client relationships.
Instagram, Facebook, Pinterest, Twitter, and LinkedIn
WordPress, SquareSpace, MailChimp
Event Planning, Project Management
Digital Marketing, Search Engine Optimization (SEO)
Market Research, Primary Research
Klein College of Media and Communications
Graduate Class of 2021